Best Matches

Upwork's Intro to Upwork guide calls it the best match feed and says Upwork's "matching systems rely heavily on users' information". It names the inputs: a knowledge graph of skills, categories and services, plus keywords, location and work history, and it mentions client budget as a possible factor that Upwork has not confirmed. Upwork's note on retiring RSS calls the same surface Recommended Jobs, chosen from your profile and work history.

Still there, under a shifting name. The signed-in Find Work page still opened on a best-matches address in October 2026, when Upsight's sender last used it. But Upwork's job-search article warns that the job feed may look different while it tests a new experience, and the help center no longer documents the feed's tabs by name. Treat the label as unstable and the behaviour as the constant: a ranked list, personal to the profile.

What moves it. Because the ranking reads the profile, the levers are the profile's: an accurate title and overview, the right skills from Upwork's list, the categories and services you offer, and the jobs you search for and apply to. A profile that lists everything matches nothing well.

What it hides. A ranked feed is not a census. Jobs outside your profile's pattern, or posted while you were not looking, may never reach it, and two members of the same agency see different lists.

How Upsight uses it. Upsight does not rely on the feed's order. Campaigns pull every new public post that matches their keywords and filters, and the score is computed against the agency's own knowledge profile, so a job outside one member's best matches is still seen and judged.